Innovation

“You don’t stay around for so many years if you have nothing new to say.”

Starting with a wide tie that revolutionized the fashion industry, Ralph Lauren has built a 50-year legacy by taking risks and always looking beyond what is in style. Our brands are timeless at their core, and our consumers know we are not simply dressing them for this season — we are serving them for their lives and lifestyles.

With this uncompromising spirit of innovation, we always endeavor to dream big when it comes to our designs and the ways we bring them to life. Each new look and every new dream is our opportunity to win over new generations, to show them our vision and how we never forget to strive for limitlessness for ourselves, our employees, our partners, and our consumers.

Innovation Highlights

RL Heat

In January of 2019, Ralph Lauren unveiled the limited-edition spacesuit-inspired Polo 11 Heated Jacket and iconic Glacier Down Jacket. As an evolution of the heated outerwear technology first developed for Ralph Lauren’s Olympic athlete apparel, these new outerwear pieces feature an updated heating component — controlled via Bluetooth through the new RL Heat app.

The jackets feature a heat-dispersive silver lining with an American flag printed in conductive carbon and silver ink. Powered by a slim Mophie battery that plugs into the jacket’s inside pocket with adjustable warming levels, the heat lasts up to three hours at its highest level. In addition to controlling the temperature gauge, the app also displays the current weather outside. Mophie power banks come with the jacket for charging, however any certified USB power source can power the garment.

The Polo 11 Jacket is a modern interpretation of the white iconic Polo Jeans parka from 1997, which was inspired by the pressure suits worn on space missions throughout the 20th century. The jacket quickly became an incredible success, eventually reaching the status of an iconic collector’s item. The brand brought back the infamous parka and updated it with its state-of-the-art heat technology, merging fashion and function.